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© Copyright Toolstodio / Gianni Ruggiero

IR'O

IR’O exhibition stand and promotional material

toolstudio

IR'O brings its factory to Construmat Fair. A big piece of IR'O emerges from the bucket brought from the plant, announcing the stand from far away. It transmits the idea of moulding, brings the material to the visitor and suggests a variety of uses. The central piece materializes as a light plate; numerical control perforation turns it into a rain of IR'O drops that falls like a vertical lattice, to be transformed into a kitchen bar for attending the public, with a sink full of show-objects, game pieces made of IR'O. Flowing further, it becomes a solid volume and serves as a bank, inviting to sit and play. An extended (pan)tone guide made in IR'O surrounds the central piece, containing illumination and graphic technical information. The design contemplates the minimization of external elaboration and the possibility of dismantling the elements and adapting them for successive fairs.

                                                                                                                                                             Gianni Ruggiero

Location:     

Barcelona, Spain

 

Year:

2003

Category:

interior, exhibition design

Type:                            

commission

 

Size:

35 m2

Client:                           

IRPEN

 

Arch. office:                 

Gianni Ruggiero / Toolstudio - Barcelona

Status:                          

preliminary, main and executive project

realized 2003

                                      

Project team:              

Gianni Ruggiero (lead), Mila Nikolić, Alvaro Caballero

Graphic design:

Valeria Dubin

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